Realtones – The New Craze In The Mobile
Market
By Grigoriy Anoshenko
A few years ago, Nokia was the prime leader in the mobile
music
market with its unique feature then of monophonic ringtones.
Few
years later came the trend of polyphonic ringtones which
beat
monophonic ringtones. Today, the
realtones has emerged into the
market, beating both the former ones.
Realtones are nothing
but MP3 songs or songs in some other
format. Comparatively, polyphonic ringtones are .midi files,
whereas, realtones are
.mp3 or another music format. While midi
files can just create beeps similar to that of polyphonic
and
monophonic ringtones, mp3 files are basically compressed
songs.
Today, you may find various kinds of
realtones in the market.
Those truetones are basically realtones with a strange
sound.
Some truetones sound like farting. Some truetones feature
celebrities talking to you. Then, there is something called
‘nametones’, songs having a name in them. There are plenty
of
nametones available in the market and it is most of the time
possible that you get a nametone with your name in it. For
instance, if your name is John, your nametone would sound
like:
“John, your phone is ringing.”
Realtones didn’t take
time in beating market for polyphonic
ringtones and in fact became the market leader within
fraction
of days. It accounted for over 76 percent of consumer
expenditure on personalization of music for mobile
ringtone
setting in the year 2006. Realtones
are increasingly in demand
for self-expression, a la iPod.
The mobile content value chain had been largely influenced
by
ringtones, with
monophonic and polyphonic ringtones getting
published for every phone model. This resulted into the
opening
up of varied businesses for companies including Infospace
and
Jamba, who now not just publish
ringtones but also interact with
carriers for distribution and billing purposes. Many other
international mobile content providers are stiff competitors
for
these companies who provide true tones without any charge.
After
the market has shifted its preference towards true tones and
the
formats have been standardized to Internet-based files, the
added value of such third parties does not exist anymore.
Record
labels now publish their own songs and interact with the
carriers of mobile phones for their distribution and billing
services. Thus, there is no middlemen role anymore.
Realtones
have, no doubt, fetched large amount of business for mobile
music industrialists. Record labels, for instance,
frequently
release the tones before the single to enjoy the first-mover
advantage in the market, as
realtones usually outperform
singles. Madonna, for example, released her song ‘Hung Up’
in
the form of realtone before releasing the single.
Realtones are the latest
craze in the market, when you can set
your favorite song as your ringtone. The mobile phones
supporting realtones are
not expensive either for one to afford,
but quite expensive as compared to handsets with polyphonic
ringtones. But people still do not mind paying a higher
price
for it, as they get good quality and
ringtones of their choice.
These are expensive as they are launched by record
companies,
who charge around USD 150 for a single ringtone. Though not
every phone is compatible with
realtones, they have already
gained an impetus in the mobile music sector and are today
the
leading product in the download market.
About the Author: To find out more and download ringtones
please visit http://www.freeringtones4all.net,
http://www.milesringtones.com and
http://www.free-ringtones-tonight.com
Source: http://www.isnare.com |
Music Cellular Phone Ringtones
By Michael Sanford
Ring tones
represent an ability to customize the cellular phone
experience, and customers are buying them. The worldwide
market
for ring tones topped $2.5 billion in 2004, very little of
which
was spent in the United States, where sales amounted to only
$159 million. Ring tones cost between 99 cents...
The ringtone
market has exploded as a revenue stream for both
wireless carriers and record labels, which see phones
ringing
with 30-second clips of their artists' songs as an easy and
potentially lucrative way to promote music. The global
ringtone
market is estimated at around $3 billion.
A cellular phone ringtone
is a sound file that is played by a
cellular phone. The facility was originally provided so that
people would be able to determine when their phone was
ringing
when in the company of other mobile phone owners.
Cellular phone ringtones
are melodic sounds a cellular phone
makes when an incoming call or message arrives. Since
cellular
phones are significantly more sophisticated than most
landline
phones, cellular phone ringtones can be personalized to suit
the
owner's personal taste. A variety of cellular phone
ringtones
has appealed to consumers, increasing handsets sell-ability.
Popularity of Cellular Phone
Ringtones
Cellular phone ringtones,
along with operator logos, have
proven a popular method of personalizing phones — newer
phones
include features to allow users to create their own cellular
phone ringtones. Many people enjoy their personalization of
the
phones, but some find certain cellular phone ringtones
annoying
in public and in certain situations.
Many companies have set up businesses selling cellular phone
ringtones, advertising them on television and web
sites. One
criticism of the industry is the subscription some companies
lock customers into, requiring them to actively cancel their
account or be charged for unwanted messages and cellular
phone
ringtones sent to them on a weekly basis.
The sale of cellular phone music
ringtones has also been a massive
boost to the record industry, earning them extra revenues
through royalties.
The newer phones equipped with Bluetooth or PC-link up
however,
allow users to transfer cellular phone
music ringtones created on
a
PC, to their phone, for free. The user could even record
themselves or their own cellular phone ringtones and place
them
on the phone.
There are a number of reasons consumers use distinct
cellular
phone ringtones: Distinguish Callers - Advanced feature sets
allow for different cellular phone ringtone sounds to
signify
different callers. Identification - When you are in a
meeting
and a phone rings you will know if it’s yours through your
cellular phone ringtone Fun - Although some people find
these
cellular phone ringtones
'irritating', they have particular
appeal among younger phone owners.
Cellular phone ringtone advertising campaigns have become
hugely popular, though they have also attracted a great deal
of
criticism.
An alternative to a cellular phone ringtone is a vibrating
alert. It is especially useful in noisy environments or in
places where cellular phone ringtone noise would be
disturbing
to the hearing impaired.
Types of Cellular Phone Music
Ringtones
There are typically three different types of cellular phone
ringtones: monophonic cellular phone ringtones, polyphonic
cellular phone ringtones and music cellular phone
ringtones.
Monophonic Cellular Phone Ringtones
Monophonic cellular phone ringtones are simple tunes, most
commonly compatible with today's cell phones. The majority
of
cell phones can only make a single tone at a time. The
monophonic cellular phone ringtone is comprised of a series
of
sequential tones at different frequencies.
Polyphonic Cellular Phone Ringtones
Polyphonic cellular phone ringtones are played on cellular
phones that have the capability of playing up to 16 separate
tones at once. The combination of cellular phone ringtones
creates a harmonic melody. Polyphonic cellular phone
ringtones
are more musical than a monophonic cellular phone ringtone.
Newer phones support polyphonic cellular phone ringtones.
Music Cellular Phone Ringtones
A new version of cellular phone ringtones, often called
either
music cellular phone
ringtones, voice tones,
realtones or true
tones, now use actual pieces of music, along with all lyrics
and
the entire song backing music, including backing singers.
They
are usually contained in MP3, WMA, WAV, QCP, or AMR format
that
can be used as a cellular phone ringtone on many Series 60,
Symbian or smartphones. Many cell phone manufacturers are
including voice cellular phone ringtones on most of
their newly
released phones, including Motorola, Nokia and Sony
Ericsson.
Finding Cellular Phone Music Ringtones & Cellular
Phone Ringtone
Compatibility
There are a number of websites that offer cellular phone
ringtones, graphics or
even games to download onto your cell
phone. The websites vary in that some allow you to purchase
specific cellular phone ringtones while others offer
subscriptions that allow you to download an unlimited number
of
cellular phone music ringtones. When you locate a
cellular phone
ringtone be sure to first ensure that it will work with your
cellular phone model and that the site is respectful of the
artists copyright. Like any original work, artists receive
royalties for cellular phone ringtones, be sure that the
website
has the permission to distribute the cellular phone ringtone.
About the Author: For more information on
ringtones please
visit the ringtones resource center at
http://www.cool-and-fun-ring-tones.info
Source: http://www.isnare.com
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